Sunday, July 12, 2009

Top 2 Current Issues in IT

The top two current issues in IT are SEO (Search Engine Optimization) and SPAM. SEO is the process of increasing the number of visitors to a site by ranking high in the list of search results when a keyword is typed into a search engine. SEO helps to ensure a site is accessible by a search engine by using keyword analysis, phrase analysis, web code, traffic analysis, product understanding, internet marketing, content development, and other human factors such as ad placement
The number two current issue, SPAM, includes ad-ware, junk mail, pop-up traffic, etc. Thirty percent of all internet traffic is said to be SPAM related. Although companies have used a variety of techniques to fight spam, there is little than can be done to prevent it because the internet is a public domain. Some online services have policies to prevent spammers from spamming their customers and this seems to be working.

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